The more I know about your church, the better I'll be able to convey your voice the way you want your markets to hear it. Look over these questions. Then contact me and let's talk.

About Your Church

• ​What services do you provide?
• ​What demographics do you serve?
• ​Your size/structure (parish, diocese, mission church).

​​Your Market Position 

• ​How are you distinguished from other churches?
• ​What unique value do you provide your worshippers? 

​​Your Brand

• ​Who are you? What's Your Story? 
• ​In what ways do you serve your worshippers in unique and special ways?
• ​Are your beliefs convincing enough for worshippers to get on board with you about them?
• ​What makes your staff eager to come to work? 
• ​What impact do you hope to make on your worshippers' lives?
• ​In what ways of helping people do your people get the most enjoyment and satisfaction?
• ​​What challenges keep you awake at night? What boils your blood? What dragon do you want to slay?
• ​What's the stuff inside your church leaders that make them special… their hearts, souls, God-given talents?

Your Image

• ​What is your church's persona? How is it perceived?
• ​If this perception is not satisfactory, what do you need to improve about it?
• ​What objections or hesitations exist about your church?
• ​What are your weaknesses?

​Your Marketing

• ​Describe your marketing steps. What is your process?​​​
• What are your communication channels for both ongoing market contact and new member outreach?​
• ​How do you measure the results of your efforts?

Your Content:​

• What are your content goals?
• On what channels do you deliver your content?
• Where do your audiences go online?
• What are their personas?
• What are your objectives for each platform or channel?
• What sources do you use for generating content?
• What editorial standards do you have in place?
• What challenges do you face in developing fresh content?
• What is your publishing schedule?
• How engaging is your content for your audiences?
• What do you do for them... educate, enlighten, entertain?
• How do you want them to think, feel, do, or say as a result of reading or viewing your content?
• How, where, when and why are they using your content?
• Does it address their needs, concerns, questions, sentiments, issues and goals…what keeps them up at night… what they fear… what they misunderstand?

How Can I Help?

• What projects are going on in your church right now?
• ​What are your project objectives?
• What are your biggest project challenges?